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WINGSPAN OPTICS (FORMERLY POLARIS OPTICS) LAUNCH NEW NAME AND PRODUCT LINE OF BINOCULARS AND MONOCULARS DESIGNED EXCLUSIVELY FOR BIRD WATCHERS

Rebrand addresses the unique needs of over 51 million birders in the US alone

Loma Linda, CA (May 2, 2017) – Polaris Optics – a leader in innovative optics – today announce its corporate name change to Wingspan Optics. The new brand identity better reflects the company's broader commitment and expertise in being the leader in bird watching optics by: driving innovations needed to shape the future of bird watching binoculars and monoculars; and, through advanced optical engineering solutions.